Mazda’s MX-5, the best-selling roadster of all time, is shooting for another Guinness World RecordTM on 15 June 2013 in Lelystad, the Netherlands. The event, organised by Mazda is called IMAX-5 2013, and the goal is to shatter the existing record for the “largest parade of Mazda cars” – 459 Mazda MX-5s – set in Essen, Germany in 2010.

IMAX-5 2013, hopes to attract as many as 800 MX-5s to the RDW Test Centrum in Lelystad to join the procession, which starts at 4:30pm and will follow a 15km route through the fascinating Dutch polder landscape near Lelystad. In addition there will be a variety of activities offered at the event grounds after the gates open at noon, such as opportunities to test drive Mazda’s new SKYACTIV models and experience them.

With total sales approaching 1 million cars, the Mazda MX-5 has put smiles on a lot of people’s faces over its 24-year history. It has also given rise to many celebrations along the way, when the 500,000th, 700,000th and 900,000th unit rolled off the assembly line, for example, and on the MX-5’s 20th birthday. And there’s no end in sight.

All interested MX-5 owners are invited to register for IMAX-5 2013 online at www.imax-5.nl. The €30 admission per car (and up to two people) includes a warm meal and two drinks per person. Space is limited to 800 cars – MX-5s only – and tickets must be purchased in advance.

Source: mazda