The 2010 Toyota RAV4 price for the facelift version sold in Britain has just been announced.
Apart from the obvious restyled exterior some of the key features on the 2010 Toyota RAV4 include the new 2.2-litre D-4D diesel engine option plus the automaker is now offering a 6-speed automatic gearbox on the range topping 2.2 D-CAT version that now carries the XT-R badge.
As far as standard equipment the 2010 Toyota RAV4 is now offered with HDD sat-nav with music jukebox function on the SR variant, Leather and Alcantara upholstery and new 17-inch alloy wheels on the XT-R
AWD plus there are two additional body colours available –
Titanium metallic and White Pearl.
The 2010 Toyota RAV4 price for UK starts at 22,410 GBP reaching 27,380 GBP for the SR 2.2 D-CAT 6AT AWD version.  Orders can already be placed and the 2010 Toyota RAV4 sales begin on June 1st.  
Toyota press release :

RAV4, the Toyota that inspired a whole new market segment for compact
recreational SUVs, is proving the master of sustained success with a
new-look 2010 model.
As well as benefiting from new styling and higher equipment levels,
the line-up has been revised to offer more choice, all with the
performance, fuel efficiency and emissions rewards that come with Toyota
Optimal Drive.
The current 2.2 D-4D diesel engine is featured in a new entry-point
model in the range, with two-wheel drive and six-speed manual
transmission. And, for the first time, the range-topping 148bhp 2.2 D-4D
D-CAT unit is offered in XT-R trim, with six-speed automatic
transmission. The 2.0-litre Valvematic petrol with Toyota’s Multidrive S
CVT system remains part of the RAV4 portfolio, now exclusively in XT-R
specification with all-wheel drive.
New exterior styling
The 2010 RAV4 gains a strong new front-end design, anchored by a new,
wider grille with horizontal blades and chrome accents, strengthening
the model’s “contemporary urban” style appeal.
The grille, a signature feature of the latest Toyota models such as
Avensis and Verso, is framed by new-look headlights. These incorporate
projector-type low beam lamps, integrated into the new bonnet and front
wing design, emphasising RAV4’s wide track and dynamic appearance.
There is also a new, full-width, aerodynamically styled front bumper
which accentuates the vehicle’s stable stance. The addition of chrome
accents to the grille, bonnet moulding and fog lamp surrounds reinforces
the premium quality of the new design.
Two new exterior colours have been added for the new 2010 RAV4: Deep
Titanium metallic and White Pearl pearlescent.
Specification upgrades
There is an extra touch of luxury for the RAV4 XT-R AWD models with the
introduction of a new leather and Alcantara upholstery combination as
standard, together with heated front seats. In addition, both AWD and
2WD versions ride on new-design 17-inch alloy wheels.
The RAV4 SR also benefits from an improved specification with
Toyota’s hard disc drive (HDD) satellite navigation system now part of
the standard package (previously it was an option). This sophisticated
navigation technology, which is also optionally available on XT-R
models, includes dedicated disc space for owners to set up their own
on-board “jukebox” of their favourite audio files.
These introductions build on what are already generous
specifications. Highlights of the XT-R grade include cruise control,
dual-zone climate control, automatic headlights and wipers, six-speaker
sound system, Bluetooth, seven airbags, Hill-start Assist Control (HAC)
and rear privacy glass; AWD versions add Intelligent All-wheel Drive
and, with automatic and Multidrive S transmission, Downhill assist
control (DAC).
The RAV4 SR, offered exclusively with the 2.2 D-4D D-CAT engine and
six-speed automatic transmission, gains 18-inch dark-finish alloys,
smoke-finish headlamps, a reversing camera, Smart Entry and Start and
over-fenders.
Toyota Optimal Drive powertrains
All RAV4 powertrains benefit from Toyota Optimal Drive technologies to
deliver an excellent balance of power, fuel economy and lower CO2
emissions. The table below demonstrates the advantage this gives the
core model in the RAV4 range, the 2.2 D-4D XT-R AWD, over some of its
key compact SUV rivals.

SEE ALSO:  New Toyota Corolla enters production in the US
  TOYOTA RAV4 2.2 D-4D AWD FORD KUGA 2.0 TDCi VOLKSWAGEN TIGUAN 2.0 TDI HONDA CRV 2.2 CDTi
Max. power (bhp) 148 138 138 148
CO2 emissions (g/km) 154 169 167 171
VED Band G H H I
Combined cycle fuel consumption (mpg) 48.7 44.1 44.1 43.5

RAV4 prices, insurance and VED

MODEL OTR PRICE INSURANCE GROUP VED BAND
XT-R 2.2 D-4D  6MT 2WD £22,410 tbc F
XT-R 2.0 Valvematic   MDS AWD £23,710 22E I
XT-R 2.2 D-4D  6MT AWD £24,040 25E G
XT-R 2.2 D-CAT 6AT AWD £25,670 tbc J
SR 2.2 D-CAT 6AT AWD £27,380 25E J
Source: Toyota