As you know Lamborghini is celebrating this year its 50th anniversary Italian officials announced big plans for this special event. 
According to rumors, Lamborghini will unveil a new model on the 2013 Geneva Motor Show. The gents from AutoGespot are saying that the new model will be called Aventador LP720-4, a new rival for the Ferrari F150. 
The new Aventador will deliver 720 HP instead of 700 HP and will have new features, many of them which are made from carbon fiber. Stephan Winkelmann, Lamborghini CEO, also announced that the new model will feature a one-off design and it will be a limited edition. 

Source: Carscoop