Ford is launching ‘Mustang Countdown,’ an online video series to throw the spotlight on the legendary sports car and the culture that has formed around it all across the globe, and to continue the celebration leading up to the 50th birthday of the car on April 17, 2014.

Kicking off the series – Where It All Started: The Mustang 1 Concept – turns the clock back to the 1962 debut of the first concept car to wear the pony badge. From there, other episodes lift the lid on Ford Mustang archives, Mustang toys, custom Mustangs and more all featuring unique and often rare footage, exclusive new interviews and expert insight.

Upcoming episodes will tackle video games, Mustang’s competition heritage custom restomods and more.

More than 9.2 million Ford Mustangs have been sold since the car’s 1964 debut. Mustang has made more than 3,000 appearances on film and TV – including “Bullitt” (1968), “Gone in 60 Seconds” (1974 and 2000), “I Am Legend” (2007) and Drive (2011). In 2014, a modified Mustang will be the hero car in “Need for Speed,” based on the long-running video game series from Electronic Arts.