BMW is one of those manufacturers that have always been involved in motorsport and in arts. This is why the "art car" tradition is long at BMW and today it has arrived at the 19th example. The new BMW Art Car was developed by John Baldessari and here are the details and the pictures.
John Baldessari’s BMW M6 GTLM, a race car featuring 585 hp, will be on public display until the closing of Art Basel. But another important thing is that this car will compete on the race track during the Rolex 24 at DAYTONA on January 28 and 29, 2017.
“It is an honor to add this new masterpiece by John Baldessari to the BMW Art Car Collection today. As one of the most important contemporary artists working today, John joins an incredible group from Calder and Hockney to Warhol and Koons that has contributed to this collection over the past forty years. He has used his signature aesthetic combining color, shapes and text to create a visually stunning work which will stand out at both the museum and on the racetrack in Daytona early next year", said Ludwig Willisch, President and CEO, BMW of North America.
“I have done only one work in my life involving a car before, and that was an image of a car. So for the BMW Art Car project, I entered uncharted territory, not just in terms of the subject, but also moving from two- to three-dimensional art. A challenge I did enjoy!", added John Baldessari.