The Suzuki booth’s theme of the Tokyo Motor Show exhibits is: “Let’s Create a Brand New Story”. Suzuki recognizes that the daily life of each and every customer is a story, and by adding something to each of those stories, the japanese manufacturer unveiled the new Hustler concepts.

Hustler is the challenge to a new genre, a crossover that suits an active lifestyle. This is a crossover type concept model of a new-genre minicar that suits the active lifestyle of people who love the nature, love the outdoors, and love sports. 

It has a stylish yet practical design with plenty of SUV touches, combining an exterior that looks like it belongs in the outdoors with a roomy, comfortable, and useful interior.

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On the other hand, the Hustler Coupe represents the challenge to a new genre of minicar, a crossover coupe that has a beautiful silhouette. This is a concept model that adds further design variation of a coupe silhouette to the reference exhibit HUSTLER.