After it has become part of the FCA Alliance, Ram thought of expanding its presence also outside the US with the help of the Fiat Group. Its first steps in this direction were made this week during the the IAA Commercial Vehicles Exhibition, the world’s leading trade fair for mobility, transportation and logistics for commercial vehicles.
The event, scheduled for September 21-29 in Hannover, Germany, marks the brand’s debut in the international arena as it gears up for an expanded presence in markets for commercial vehicles outside of North America.
The inaugural display will feature a Ram 1500 Quad Cab Sport with a 5.7-liter HEMI gasoline engine and an eight-speed automatic transmission. The Bright White Ram has been adapted for use with liquid petroleum gas (LPG), a popular option in Europe, which delivers increased fuel economy and extended-range driving capabilities. The system allows the driver to switch between LPG and gasoline.
There are also European-homologated Mopar accessories, including black side steps and a black heavy-duty toolbox.
A mounted and European-homologated tow hook provide towing capacity. Additional options include leather-trimmed bucket seats, folding flat load floor storage, 3.92 rear axle ratio and anti-spin differential rear axle. On the exterior, the truck displays a sport performance hood and a black under rail box bedliner.
At the time being, Ram Truck vehicles will be distributed in EMEA Region by [AK Leasing GmbH and Auto Export Corporation], the official importers.