Kia considers the US a very important market. Not surprisingly, the Korean manufacturer invested a lot of money in promoting its models on the US market, including some expensive commercials broadcasted during the most important sports event in America: the Super Bowl.
The list of events will continue in 2015. During this spring Chicago Auto Show, Kia will unveil a completely new concept. After 20 years of growth and maturation, Kia continues its momentum into 2015, following 2014 which was a year of record sales and the arrival of the all-new 2016 Sorento CUV.
Kia will embrace its challenger spirit in Chicago with the debut of an all-new concept. Built for city dwellers seeking an adventurous escape and intended to enable a variety of activities outdoors, this concept proves that practical urban vehicles can also be capable and rugged.