Luca di Montezemolo was the one who disagreed with listing the Ferrari brand on the stock market, considering the brand an exclusive brand of FCA. Now Luca din Montezemolo left the company and Sergio Marchionne can do whatever he wants with the Prancing Horse. So, FCA announced that Ferrari has launched its initial public offering.

FCA, currently holding a 90 percent of Ferrari’s issued share capital, intends to sell 17,175,000 common shares of Ferrari, equal to approximately 9 percent of Ferrari’s common shares pursuant to a registration statement on Form F-1 filed with the U.S. Securities and Exchange Commission. The initial public offering price is currently expected to be between $48 and $52 per share, and the shares will trade under the symbol, "RACE".

Ferrari has applied to list its common shares on the New York Stock Exchange. FCA expects to grant the underwriters with an option to purchase an aggregate of up to 1,717,150 common shares of Ferrari from FCA, equal to approximately 1 percent of Ferrari’s shares.

After the IPO, FCA will own 80 percent of Ferrari (if underwriters exercise their option to purchase additional shares in full). Ferrari is not selling any shares and will not receive any proceeds from the sale of common shares by FCA. This offering is intended to be part of a series of transactions to separate Ferrari from FCA. 

Following completion of this offering, FCA expects to distribute its remaining 80 percent interest in Ferrari to FCA shareholders at the beginning of 2016.