After a series of teasers, Citroen finally unveiled the new Aircross Concept, ahead of its launch during Shanghai Auto Show. It is a tribute to Chinese market, accounting for 25% of total sales and standing as the Brand’s number-one market.
The new crossover also celebrates Citroen`s 50 millionth car sold since the creation of the Brand some 95 years ago.
Drawing on the product and styling traits of the C4 Cactus, the body design and cabin ambience express a sense of modernity. It is built with flowing and organic forms punctuated by strong graphic components including “Alloy Bumps” and “Air Signs”. The global result is heightened by orange-red body paint symbolizing energy.
Aircross posits a new take on the travel theme with specially designed storage compartments and the use of straps in a contemporary cabin. The concept car is equipped with two 12-inch HD screens, one of which is mobile and can be passed from one passenger to another. Each seat is equipped with speakers and microphones to encourage dialogue between passengers.