Many of those who travel a lot with the car like to sped their time talking on the phone or listening to an audiobook. But most of the time people forget to refresh their audiobook collection and have to settle with the radio. Buick has found a solution, thanks to its OnStar 4G system, offered standard on every model.
Thanks to Audiobooks.com, downloads of two books are free through the end of next year. Any Buick customer with an active OnStar subscription can redeem the offer through the RemoteLink smartphone app or a live advisor. The offer is part of OnStar AtYourService, a new platform that delivers from content like Audiobooks.com, to location-based offers at local, regional and national retailers, to hotel room booking services.
The decision to offer audiobooks inside its cars has a solid reason. According to Maritz research data, Buick customers are 30 percent more likely to read books as a leisure activity than customers of other brands across the industry.
For 2016 Buick Regal or LaCrosse owners, the in-vehicle Audiobooks.com listening experience includes the smart and simple smartphone integration of Apple CarPlay. It allows drivers to connect a compatible iPhone running iOS 7.1 or higher via USB to view and control certain apps through the IntelliLink touchscreen. The Audiobooks.com iPhone app features CarPlay compatibility.
Other Buick models, including Enclave, Encore and Verano, feature standard Bluetooth audio that allows streaming audio from a smartphone through the vehicle’s speakers.
Every 2016 Buick in the U.S. and Canada comes standard with OnStar 4G LTE and a built-in Wi-Fi hotspot allowing owners to stream an audiobook using a smartphone’s cellular data plan or through the vehicle’s more powerful hotspot.