Aston Martin needs to develop more products to further appeal to clients with high expectations in supercar segment. The British manufacturer needs to be competitive with popular Italian brands like Ferrari and Lamborghini, so will have to improve its technology and its driving credentials.
To do so, Aston Martin expands its engineering facility with the opening of a new prototype and vehicle development base at the new MIRA Technology Park in Nuneaton, Warwickshire.
As you would expect, the new facility on the 1.75 million sq ft Enterprise Zone adds engineering capacity as the luxury British sports car brand steps up its program of new model development. The 15,800 sq ft building accommodates a key part of the brand’s prototype and vehicle development. Here, engineers will start testing and developing new products for commercial use.
This excellent facility gives our engineering teams exactly what they need to ensure the next generation of Aston Martin sports cars continue to be truly class-leading”, said Ian Minards, Product Development Director at Aston Martin.