Fiat presents the new 500L Beats EditionTM special series and the new 2014 Fiat 500L range, which rationalises the offer with new colours, interior trims and new optionals for new members of the 500 family.
If the special series of the iconic 500 are a byword for ‘fashion’, those of the 500L start from the world of technology which, according to the Fiat brand, must always feature sophisticated content but be easy to use, to make everyday life simpler and more enjoyable.
The Fiat 500L Beats Edition offers a sound system that is revolutionizing the way music can be experienced inside the car. Legendary artist and record producer Dr. Dre and Interscope Geffen A&M Records chairman and record producer Jimmy Iovine, worked side by side with Fiat Group sound engineers to develop and calibrate the sound system introduced for the first time last year on the 500L model. The result is a system that offers a listening experience marked by premium sound that only two music experts like Dr. Dre and Iovine could have achieved.
On the outside, the Fiat 500L Beats EditionT is characterised by the refined two-tone grey/black livery – matt or glossy – enhanced by red and satin chrome elements for a modern, metropolitan look. The same style is found inside, in particular in the distinctive ‘total black’ environment and the new fabric and eco-leather black trim with red stitching.
The new 500L Beats Edition special series is on sale starting from this week in the Italian Fiat showrooms and soon in the rest of the Europe.