The 2011 Scion tC price was announced over the weekend, as the second generation sports coupe is approaching the on sale date which has been scheduled for October.
Powered by the new 2.5-litre 4-cylinder engine that is rated at 185 HP and 173-lb-ft of torque the 2011 Scion tC promises to deliver an estimated 26 mpg in a combined cycle and among features included in the standard equipment list customers will find ABS, EBD, traction Control (TRAC), Vehicle Stability Control (VSC) and the brake override system. The 2011 Scion tC also comes with 18 inch alloy wheels as standard.
The 2011 Scion tC price starts at 18,275 USD for the manual version while the 6-speed automatic has been priced at 19,275 USD. The 2011 Scion tC price does not include the 720 USD destination fee.
Toyota press release :
Following a successful first-generation model, Scion introduces the
all-new 2011 Scion tC sports coupe.  With premium style and features,
the new tC redefines its segment to meet the desires of the evolving
sports coupe buyer.
The all-new tC adds new styling, enhanced performance, and
technologies that add to the driver’s experience.  It remains a
tremendous value with more power, increased fuel efficiency, superior
driving dynamics, and more safety features.
“The all-new tC features styling that is both refined and
aggressive, appealing to a sports coupe owner who wants to make a bold
statement,” said Jack Hollis, vice president of Scion.  “When the tC
first launched in 2004, it quickly became Scion’s best selling vehicle. 
We took the already successful tC, added a long list of enhancements,
and attached a price tag that makes it a tremendous value.  The new tC
will no doubt launch Scion into a whole new dimension.”
More Power and Better Fuel Efficiency
The all-new 2.5-liter inline four-cylinder engine offers the latest
in efficient, lightweight technology, including Dual Variable Valve
Timing with intelligence (VVT-i), roller rocker arms and a
Variable-induction Intake Manifold System that changes the length of the
air-intake pipe to supply more torque on demand.
The new engine produces 180 horsepower, 19 more than the previous
model, and 11 additional lbs.-ft of torque.  Performance is further
improved through a new intake-manifold design and a sport-tuned
lightweight exhaust system that delivers a noticeably bold and
aggressive sound.
The tC offers drivers the choice of two all-new six-speed
transmissions, each adding driving excitement and excellent fuel
economy.  The manual transmission features confident shifts that are
direct and precise.  The automatic transmission boasts sequential
shifting, providing an additional fun-to-drive element.
As a result, the 2011 tC has quicker acceleration, and an increase in fuel economy over the previous generation tC.
The all-new tC adds electronic power-steering system that contributes to increased fuel efficiency.
Enhanced Driving Performance
The 2011 tC enters
its second-generation riding on an enhanced platform, including a
MacPherson strut front-suspension and a double-wishbone rear-suspension
that were specially tuned to offer the driver a sporty ride that is both
nimble and confident.
Larger 18-inch aluminum-alloy wheels are wrapped in wider tires,
giving the tC a broader stance and elevated handling characteristics. 
The new model also comes standard with disc brakes on all corners that
are larger than its predecessor’s. 
Aggressive Styling
The tC’s all-new design projects a bolder, more aggressive stance.
Inspired by the Calty-designed Scion FUSE concept, the tC is a
high-impact sports coupe with simple and unique elements.
Calty designers took inspiration from the athletic look of a racing
helmet.  As a result, one of the boldest design features of the new tC
is the sleek cabin shape with wrap-around window graphics that add to
its sporty profile.
Adding to the fresh design approach is a strong, renegade face. The
sleek front grille and projector headlamps are complemented by
protruding fender flares, which amplify its wider, lower stance. The
front interlocks with the dynamic, muscular rear fenders. The shape of
the rear taillights flow cleanly into the overall shape of the trunk,
finalizing the iconic and purposeful nature of the design.
The tC can be wrapped in an urban palette of seven colors:  Super
White, Silver Streak Mica, Black, Magnetic Gray Metallic, Sizzling
Crimson Mica, Nautical Blue Metallic and the all-new Cement.

Interior Design Offers both Comfort and Convenience
sporty design of the new tC carries over to the interior with a look
and feel that is sophisticated, sporty and functional.  The front cabin
design provides a driver-centered cockpit with spaciousness and freedom
for the front passenger.
A tilt-and-telescopic steering wheel features a flat bottom that
provides additional thigh room.  Dual illuminated combination meters for
the speedometer and tachometer have a three-dimensional appearance with
large meters and needle indicators for good visibility.
The trip meters also include gauges for outside temperature,
average MPG, and an ECO-drive indicator on automatic transmission models
that helps the driver maximize the tCs fuel efficiency.
The sporty new tC does not sacrifice driver and passenger comfort. 
As part of the redesign, engineers made significant interior upgrades
in the area of driver and passenger comfort and convenience.
Among the many interior comfort features is a driver walk-through
seat- memory function for both the seat and backrest.  The driver and
front passenger bucket seats and rear passenger seats are upholstered
with premium fabric designs.   Added comfort was accomplished by making
the seats thicker, with firmer seat bolsters, while the driver seat is
six-way adjustable.  Entry and exit for rear passengers is made easy
with a walk-in lever located at shoulder level on the front seats.  For
added comfort and utility, the rear seats are 60:40 split and recline up
to 10 degrees.
Staying true to Scion tradition, the new tC has an abundance of
storage throughout.  Additional driver and passenger comforts include
four bottle holders, a large console box that can hold up to 18 CDs, two
cup holders, a flat storage area in front of the console, an assist
grip handle, sun visors with vanity mirrors and a map light.
Audio System Designed to Impress
The tC features a powerful standard audio system with a total of
300-watts feeding the eight-speaker sound package.  With an emphasis on
amazing sound quality, the tC’s stereo system shares some speaker
components with the Lexus LX 570, and features mid-range and woofer
speakers that are superior.
The tC comes standard with a Pioneer AM/FM/CD head unit with USB
iPod® connectivity.  The 160-watt Pioneer head unit powers the tweeters,
mid-range and full-range speakers, while a separate 140-watt,
two-channel amplifier is designed to drive power to the 6×9-inch
door-mounted woofers.
The standard head unit integrates track, artist and album
information from the iPod® into a one-line display on the head unit’s
screen.  Connectivity is achieved by simply plugging the iPod® into a
port via a USB connector cable, while the car’s stereo system provides
outstanding sound quality and constant power to the iPod®.  Music is
controlled through the head unit and steering wheel audio controls.  An
auxiliary port is also standard, allowing users to listen to various
portable music players.
The optional Alpine Premium audio system has the same basic
features as the standard Pioneer audio, but adds a 4.3-inch color
touch-panel thin-film-transistor (TFT) screen, HD Radio™ technology,
Media Expander (MX) and front and rear RCA outputs.  Passengers can
listen to HD Radio™ technology with the premium audio system and view
text, song titles, album and artist name on the head unit.  Alpine’s MX
improves compressed audio sound often found on digital music.  The RCA
outputs allow for up to three amplifiers — front, rear and subwoofer. 
The optional audio system is also navigation and back-up camera ready.
Scion also offers an optional plug-in navigation unit for the
Alpine Premium audio system.  Navigation and audio functions utilize the
head unit screen for display.  Features include voice guidance; day and
night screen modes; support in English, French and Spanish; 200
available address book entries; map coverage across the U.S. and Canada
including Puerto Rico, the U.S. Virgin Islands and Hawaii; three map
views (3-D, north up, and heading up); and more than six million points
of interest.  Users can also program up to three destinations before
arriving at their final programmed stop.  Scion makes this navigation
unit customizable by allowing the user to change the vehicle position
icon from an arrow to an icon of the tC, which can be customized to the
seven tC exterior colors.
Both the standard and premium head units retain key Scion audio
system features such as Scion Sound Processing® (SSP) where listeners
can choose from three pre-set equalizer settings, satellite radio
compatibility and MP3, AAC and WMA capability.  In addition, both units
adjust the volume control based on driving speed.

A Scion Navigation System is also available, featuring an
audio/video/navigation unit with a seven-inch LCD touch screen.  The
system also has iPod® connectivity; SSP; Alpine Equalizer; Alpine Focus,
which allows users to move the center of the sound field; Clear Sound
Effecter (CSE) to enhance compressed digital music data; Alpine Digital
Sound Processing (DSP); automatic volume adjust; and satellite radio
capability.  This audio system also features HD Radio™ capabilities
include HD Tagging, rich sound and on-screen text information, as well
as Bluetooth® Hands-free mobile phone communication and Bluetooth®
Streaming Audio.
Added Standard Safety Features
The second-generation tC will add a supplemental restraint system
(SRS) front passenger knee airbag, bringing the total number of airbags
to eight.  Additional SRS airbags include driver and front passenger
airbags, driver and front passenger seat-mounted side airbags, driver
knee airbag, and side curtain airbags.
All 2011 tCs will come standard with Anti-lock Brakes (ABS) and
Electronic Brake-force Distribution (EBD).  New for tC and also standard
equipment are Brake Assist (BA), Traction Control (TRAC), Vehicle
Stability Control (VSC) and a brake override system.  The tC will also
feature a button that allows the driver to turn off the VSC and/or the
TRAC features.
Additional safety features include a tire pressure monitoring system and newly adopted active front headrests.
The all-new Scion tC is positioned to attract a youthful buyer that
demands a high level of standard equipment and quality at an affordable
price.  The tC starts with a manufacturer’s suggested retail price
(MSRP) of $18,275 when equipped with a manual transmission, and $19,275
when equipped with an automatic transmission.
The delivery, processing and handling (DPH) fee for all Scion
models is $720 and is not included in the MSRP.  DPH fee for vehicles
distributed by Southeast Toyota (SET) and Gulf States Toyota (GST) may

Limited Warranty
Scion’s 36-month/36,000
mile basic new-vehicle warranty applies to all components other than
normal wear and maintenance items.  Additional 60-month warranties cover
powertrain for 60,000 miles and corrosion with no mileage limitation. 
Scion dealers have complete details on the limited warranty.
All Scion models come with complimentary factory-recommended
maintenance services at the first 5,000 mile and 10,000 mile intervals,
to be performed by an authorized Scion or Toyota dealership.

Source: Toyota