Home » News » Volvo » Volvo M is a new brand dedicated to shared mobility
In the future most car companies will concentrate on selling fleets for shared mobility. Mercedes is doing important steps in this direction, and now Volvo. The Swedish manufacturer launched M, a new brand that will expand the company’s global mobility operations by providing on-demand access to cars and services through an intuitive app. 

Moreover, M will learn about its user’s needs, preferences and habits, personalising the customer relationship. It will debut in Sweden and the US in the spring of 2019.

M is developing proprietary learning technology that asks users about their specific needs instead of merely informing them where they can pick up a car.  

M draws on 20 years of learnings and data from Sunfleet, Volvo Car Group’s car-sharing pioneer. Sunfleet is the leading car sharing company in Sweden with 500,000 annual transactions and a fleet of 1,700 cars. It will be fully integrated into M in 2019, making the service available to all existing Sunfleet members.

Further information about the M service will be released later this year, but it will be interesting to see what BMW thinks of this name.


Related Articles

Leave a Comment

Fields marked with * are required
Name *:
Email *:
Comment *:
Code *:
  CAPTCHA
  • Email
  • YouTube
  • RSS
  • Twitter
  • facebook
  • feedburner

Related Specs

  1. 2002 Volvo ACC2 Concept

    Engine: Inline-5, Power: 223.7 kw / 300.0 bhp, Torque: 399.97 nm / 295.0 ft lbs
  2. 1944 Volvo PV 444 A

    Engine: Inline-4, Power: 29.8 kw / 40 bhpN/A
  3. 1936 Volvo PV 51 Cabriolet

    Engine: Inline-6, Power: 59.7 kw / 80 bhpN/A
  4. 2005 Volvo T6 Roadster

    Engine: S80 Inline-6, Power: 223.7 kw / 300 bhpN/A
  5. 2010 Ford Mustang

    Engine: V8, Power: 315 hp @ 6000 rpm, Torque: 325 lb-ft @ 4250 rpm

New Vehicles

Hyundai i30 N Line starts at £21,255 in UKHyundai i30 N Line starts at £21,255 in UK
After a long wait, Hyundai is finally making the most of its new N Performance division. The South-Korean manufacturer has officially announced the pricing ...

Concept Cars

Lagonda All-Terrain Concept to be unveiled in GenevaLagonda All-Terrain Concept to be unveiled in Geneva
This year Geneva Motor Show will saw the debut of a new Lagonda concept. Following the successful relaunch of Lagonda as the world’s first luxury zero ...

Custom Cars

ABT Cupra Ateca offers more powerABT Cupra Ateca offers more power
Just introduced on the market during this fall, the new Cupra Ateca already benefits from a tuning package created by a german tuner. It is well known ...

Future Cars

Ginetta announces new supercarGinetta announces new supercar
The supercar market is still very attractive with many niche manufacturers announcing products that rpromise to go fast and drive fantastic. Ginetta is ...

Market News

Porsche sets US record sales in 2017Porsche sets US record sales in 2017
Porsche is on a selling spree in US and also across the Globe. 2017 was a fantastic year for the Stuttgart-based manufacturer. Its North American division ...

Gadgets

Ford and Lyft join forces for autonomous drivingFord and Lyft join forces for autonomous driving
Ford is one of the leading companies when it comes to autonomous driving technology. To go even further in developing self driving cars, the Blue Oval ...

Various News

Vauxhall Combo Van and Life get new range of accesoriesVauxhall Combo Van and Life get new range of accesories
Vauxhall wants to offer more opportunities for its UK clients and readies some accessories for the Combo. In both its variants, the Life and the Van. ...

Motorsports

Nissan replaces Renault in Formula E competitionNissan replaces Renault in Formula E competition
There is still shock as Renault decided to end its activity in the Formula E competition. But there is also hope for a competitive follower. It Alliance ...

Videos

2020 Volkswagen Jetta GLI - first teaser video2020 Volkswagen Jetta GLI - first teaser video
Volkswagen will unveil a new Jetta GLI during the 2019 Chicago Motor Show. Until the doors will be opened, the German car manufacturer decided to publish ...