Home » News » Citroen » Find your perfect partner with Dating 2.0 and Citroen DS3

Automakers never seize to amaze us with their innovative ways of marketing their products. This time for example, French automaker Citroen has launched a dedicated website called Dating 2.0 which will 'help' you find the perfect partner for the 2010 Paris Motor Show.

What does this have to to with the Citroen DS3 ? Well this Dating 2.0 website found at www.dating2.co.uk will let users configure their ideal date based on sex and three other characteristics (face, legs and torso).

Apparently Citroen sees a strong connection between choosing your ideal date and the customisation level allowed by the Citroen DS3.

For those that do try this match making process, they will find their digital date at the Paris Motor Show together next to a matching Citroen DS3. 

Citroen press release :

Citroën has unveiled the latest relationship innovation - Dating 2.0 - a pioneering online service that allows users to create their perfect partner through interactive technology - the 21st century way to make a date.

Celebrating the unique, customisable design of DS3, Citroën has produced two original films, one for either sex, demonstrating an innovative and unique match-making process.  Both films can be viewed on Citroën’s Official YouTube channel: www.youtube.com/citroenactive

By clicking on www.dating2.co.uk, visitors will find a bespoke online facility that invites them to configure their perfect date.  After selecting their male or female preference, users can choose their desired characteristics for the face, legs and torso of their ideal date.  Finally, visitors can meet their perfect digital partner, together with a matching DS3.  Users can share their Dating 2.0 experience with friends as well as requesting a DS3 brochure or a test drive.

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