Home » News » Chevrolet » Chevrolet Spark Woody

Chevrolet Spark Woody

This special edition one-off Chevrolet Spark Woody has been created by the American manufacturer as a way to celebrate the company's heritage and link to the youth culture, so for those that are interested in buying it, this is a car that will serve promotional purposes only.

The Chevrolet Spark Woody was created using a three-quarter vinyl body wrap that creates the wood effect and also features retro style white rims and tires plus a surfboard on its roof.

The Chevrolet Spark Woody is one of the many Art Sparks created by ChevroletEurope in 2010, and later this month another unique version, created by 27-year old British artist Ian Cook will appear at the Silverstone Circuit.

The first public appearance for the Chevrolet Spark Woody will take place at Snetterton this weekend.

Chevrolet press release :

Surf’s up dudes – and here’s the proof! Chevrolet, the manufacturer behind the market-leading 5-Year Promise aftercare package, has pulled the wraps off a one-off special version of its top-selling Spark supermini, created to celebrate the brand’s American heritage and connection to youth culture.

Spotted driving around Newquay, Cornwall, at the start of the annual Boardmasters surf, skate and music festival, the Spark Woody will go on to star at the grand final of this year’s Young? Creative? Chevrolet! arts competition, which takes place in Paris on the eve of the International Motor Show next month.

The car recalls the dawn of the surf movement in the USA, when, in the late Fifties and early Sixties, surfers bought ‘Woodies’. These weretraditionally large

estate cars based on mainstream models, but with timber framed bodywork, as they were both cheap and spacious enough to carry their boards and equipment.

Woody Wagons were immortalised in song, chiefly in The Beach Boys’ Surfin Safari and Jan and Dean’s Surf City, both widely regarded as two of the most famous surfing tunes ever.

Yet even when car makers stopped using wooden frames, an expensive and difficult production process, the Woody had become so much a part ofAmerican culture that its essence continued, with Chevrolet one of manyUS manufacturers who used Di-Noc woodgrained vinyl panelling to maintain the woody effect.

The Spark Woody was created in the UK for Chevrolet using a three-quarter vinyl body wrap provided by Pyramid Visuals of Weybridge, whose speciality is normally in vans and shop frontages. Its roof is adorned with an Escape Mini-Mal surfboard, made in Cornwall, as its wood-effect panelling was in keeping with the car’s retro styling.

Chevrolet chose Newquay to show off the car for the first time, as the Cornish resort is famous across the world for its surfing culture – the Atlantic Ocean meets the British Isles at one of its narrowest peninsulas, which gives naturally excellent conditions for surfing.

The Spark Woody is one of a series of Art Sparks created by ChevroletEurope in the past year. The first, a unique interpretation of the car by German fashion designer Smeilinener, made its debut at the final of the Young? Creative? Chevrolet Art Competition in Berlin last October, while other Art Sparks include a one-off WTCC leading car by Portuguese art student Jose Rocha, a YCC winner, and a Spark DJ Car – the world’s largest record turntable, created by Chevrolet UK this year.

A further Art Spark, created by 27-year old British artist Ian Cook, will appear later this month at Silverstone Circuit to coincide with theBritish Touring Car Championship meeting there, while the Spark Woody will make its next public appearance this coming weekend at Snetterton, again tied in to the BTCC.

Related Articles

Leave a Comment

Fields marked with * are required
Name *:
Email *:
Comment *:
Code *:
  CAPTCHA
  • Email
  • YouTube
  • RSS
  • Twitter
  • facebook
  • feedburner

Related Specs

  1. 2003 Chevrolet Aveo Xtreme Concept

    Engine: E-TEC II 1.6-liter 16V L4, Power: 76.8 kw / 103.0 bhp @ 5800 rpm, Torque: 145.07 nm / 107 ft lbs @ 3600 rpm
  2. 2002 Chevrolet Bel Air Concept

    Engine: Vortec Inline-5, Power: 234.9 kw / 315.0 bhp, Torque: 427.08 nm / 315.0 ft lbs
  3. 2001 Chevrolet Borrego Concept

    Engine: Trubocharged Subaru Opposed-4N/AN/A
  4. 2000 Chevrolet Camaro 302 Concept

    Engine: V8N/AN/A
  5. 2006 Chevrolet Camaro Concept

    Engine: LS2 V8, Power: 298.3 kw / 400 bhp @ 6000 rpm, Torque: 542.33 nm / 400 ft lbs @ 4400 rpm

New Vehicles

Subaru Outback Black and Ivory launched in UKSubaru Outback Black and Ivory launched in UK
Subaru is offering a special edition fo the Outback in the UK to help increase the appeal of the model in a very tough market. The Japanese manufacturer ...

Concept Cars

Infiniti to unveil a new prototype in Pebble BeachInfiniti to unveil a new prototype in Pebble Beach
Even if it is a young brand, Infiniti wants to share its tradition with its fans. At the 2017 Pebble Beach Concours d’Elegance, the Japanese brand will ...

Custom Cars

ABT Sportline Audi RS5 tuning pack introducedABT Sportline Audi RS5 tuning pack introduced
The most recent addition to the RS range, the all new Audi RS5, is already receiving a tuning kit from ABT Sportsline. As you would imagine, the new performance ...

Future Cars

Mazda to launch an electric car in 2019Mazda to launch an electric car in 2019
Along with the announcement of the new Skyactiv-X range, Mazda also made public its plans for the next two decades. They are called “Sustainable Zoom-Zoom ...

Market News

Toyota and Mazda will form an allianceToyota and Mazda will form an alliance
Nowadays, all major manufacturers are trying to develop alliances with one of the most important players in the industry. The most recent partnership ...

Gadgets

Seat launches a an Android Auto app in Play StoreSeat launches a an Android Auto app in Play Store
Seat knows it has to address to younger European public, and it develops small apps and gadgets that can improve the life of its clients and can attract ...

Various News

Renault-Nissan is the new world's largest car manufacturer after first semesterRenault-Nissan is the new world's largest car manufacturer after first semester
This is a big day for Renault-Nissan Alliance. The French-Japanese corporation has become the new world's largest car manufacturer in the first semester ...

Motorsports

Honda offers its new NSX GT3 for competitions worldwideHonda offers its new NSX GT3 for competitions worldwide
After they've launched the new NSX supercar, Honda's next target is to show that its ultimate supercar can make a name in motorsport. And it already managed ...

Videos

BMW 8 Series Concept has a breathtaking promoBMW 8 Series Concept has a breathtaking promo
BMW has published the first promo video for the new BMW 8 Series Concept. The prototype was showcased durnig the Concorso d'Eleganta Villa d'Este and ...