Home » News » Chevrolet » Chevrolet Spark Woody

Chevrolet Spark Woody

This special edition one-off Chevrolet Spark Woody has been created by the American manufacturer as a way to celebrate the company's heritage and link to the youth culture, so for those that are interested in buying it, this is a car that will serve promotional purposes only.

The Chevrolet Spark Woody was created using a three-quarter vinyl body wrap that creates the wood effect and also features retro style white rims and tires plus a surfboard on its roof.

The Chevrolet Spark Woody is one of the many Art Sparks created by ChevroletEurope in 2010, and later this month another unique version, created by 27-year old British artist Ian Cook will appear at the Silverstone Circuit.

The first public appearance for the Chevrolet Spark Woody will take place at Snetterton this weekend.

Chevrolet press release :

Surf’s up dudes – and here’s the proof! Chevrolet, the manufacturer behind the market-leading 5-Year Promise aftercare package, has pulled the wraps off a one-off special version of its top-selling Spark supermini, created to celebrate the brand’s American heritage and connection to youth culture.

Spotted driving around Newquay, Cornwall, at the start of the annual Boardmasters surf, skate and music festival, the Spark Woody will go on to star at the grand final of this year’s Young? Creative? Chevrolet! arts competition, which takes place in Paris on the eve of the International Motor Show next month.

The car recalls the dawn of the surf movement in the USA, when, in the late Fifties and early Sixties, surfers bought ‘Woodies’. These weretraditionally large

estate cars based on mainstream models, but with timber framed bodywork, as they were both cheap and spacious enough to carry their boards and equipment.

Woody Wagons were immortalised in song, chiefly in The Beach Boys’ Surfin Safari and Jan and Dean’s Surf City, both widely regarded as two of the most famous surfing tunes ever.

Yet even when car makers stopped using wooden frames, an expensive and difficult production process, the Woody had become so much a part ofAmerican culture that its essence continued, with Chevrolet one of manyUS manufacturers who used Di-Noc woodgrained vinyl panelling to maintain the woody effect.

The Spark Woody was created in the UK for Chevrolet using a three-quarter vinyl body wrap provided by Pyramid Visuals of Weybridge, whose speciality is normally in vans and shop frontages. Its roof is adorned with an Escape Mini-Mal surfboard, made in Cornwall, as its wood-effect panelling was in keeping with the car’s retro styling.

Chevrolet chose Newquay to show off the car for the first time, as the Cornish resort is famous across the world for its surfing culture – the Atlantic Ocean meets the British Isles at one of its narrowest peninsulas, which gives naturally excellent conditions for surfing.

The Spark Woody is one of a series of Art Sparks created by ChevroletEurope in the past year. The first, a unique interpretation of the car by German fashion designer Smeilinener, made its debut at the final of the Young? Creative? Chevrolet Art Competition in Berlin last October, while other Art Sparks include a one-off WTCC leading car by Portuguese art student Jose Rocha, a YCC winner, and a Spark DJ Car – the world’s largest record turntable, created by Chevrolet UK this year.

A further Art Spark, created by 27-year old British artist Ian Cook, will appear later this month at Silverstone Circuit to coincide with theBritish Touring Car Championship meeting there, while the Spark Woody will make its next public appearance this coming weekend at Snetterton, again tied in to the BTCC.

Related Articles

Leave a Comment

Fields marked with * are required
Name *:
Email *:
Comment *:
Code *:
  CAPTCHA
  • Email
  • YouTube
  • RSS
  • Twitter
  • facebook
  • feedburner

Related Specs

  1. 2003 Chevrolet Aveo Xtreme Concept

    Engine: E-TEC II 1.6-liter 16V L4, Power: 76.8 kw / 103.0 bhp @ 5800 rpm, Torque: 145.07 nm / 107 ft lbs @ 3600 rpm
  2. 2002 Chevrolet Bel Air Concept

    Engine: Vortec Inline-5, Power: 234.9 kw / 315.0 bhp, Torque: 427.08 nm / 315.0 ft lbs
  3. 2001 Chevrolet Borrego Concept

    Engine: Trubocharged Subaru Opposed-4N/AN/A
  4. 2000 Chevrolet Camaro 302 Concept

    Engine: V8N/AN/A
  5. 2006 Chevrolet Camaro Concept

    Engine: LS2 V8, Power: 298.3 kw / 400 bhp @ 6000 rpm, Torque: 542.33 nm / 400 ft lbs @ 4400 rpm

New Vehicles

Volkswagen Polo 1.0 TSI BlueMotion - Official pictures and detailsVolkswagen Polo 1.0 TSI BlueMotion - Official pictures and details
Volkswagen has officially unveiled the all-new Polo 1.0 TSI BlueMotion version. As you already know, this is the first time when the BlueMotion technology ...

Concept Cars

Honda FCV Concept - Official pictures and detailsHonda FCV Concept - Official pictures and details
Honda has officially revealed the new FCV (fuel cell vehicle) concept in Japan. According to the car manufacturer officials, the production version is ...

Custom Cars

MC Customs tuning kit for Mercedes S550MC Customs tuning kit for Mercedes S550
Even if it is regarded as the most luxurious large sedan in the premium segment, this doesn`t mean that the car can not be tuned up for a more sporty ...

Future Cars

BMW 2 Series Active Tourer plug-in hybrid in the worksBMW 2 Series Active Tourer plug-in hybrid in the works
BMW will try to catch up with Mercedes, who is already enjoying record sales due to the introduction of a front wheel drive for its compact vehicles. ...

Green Autos

2015 Green Car of the Year finalists announced2015 Green Car of the Year finalists announced
During Los Angeles Motor Show, scheduled to start this November, a well known jury will award the 2015 Green Car of the Year title. ...

Market News

Volkswagen delivers 8.2 million cars in ten monthsVolkswagen delivers 8.2 million cars in ten months
Volkswagen brand enjoys its best year since it was founded. The VAG Group is also on its best year ever, with 8.24 million vehicles delivered to customers ...

Gadgets

Mercedes introduces new LED technologyMercedes introduces new LED technology
Mercedes is working hard to catch-up the other German rivals, Audi and BMW, who developed not only LED headlights but also laser headlights. ...

Various News

Cadillac will reduce production for ATS and CTSCadillac will reduce production for ATS and CTS
Difficult times for General Motors, who has to confront a slow demand for its premium brand, Cadillac. Set to rival important brands like Mercedes and ...

Videos

BMW i3 and Suzuki Swift fight in AutoExpress track battleBMW i3 and Suzuki Swift fight in AutoExpress track battle
AutoExpress had a question. Is a BMW i3 faster than a conventional mini hot-hatch on a closed track? The answer comes in the next video, where the British ...

Motorsports

Skoda Fabia R5 - First official picturesSkoda Fabia R5 - First official pictures
Skoda has published a few pictures with the upcoming Fabia R5 rally model. A year ago, the Czech car manufacturer has announced us that they will replace ...